As the name Stree Shakti suggests, the women possess immense energy and power, these lie suppressed in most of them. When a women realizes her potential, she is able to achieve great strength and consequently becomes capable of bringing about social change without compromising culture and traditional values. She becomes a respected and responsible member of her family and community. She helps with the educational needs of her children and helps improve nutritional and health standards of the family. As an equal partner in the running of the family, she confidently addresses social evils such as female foeticide, unplanned population growth and environmental pollution and leads her community into a better life. Better governance of the community also follows.
This society aims to help the village women realize and manifest their full potential, thus helping them blossom. The woman needs to emerge as the pivot of her household and a leader in her community. With her well earned income she attains economic independence. She needs to be skilled in the various aspects of managing her enterprise. She is no more a suppressed and subordinate individual. She is empowered and evolves into being a complete personality capable of becoming a leader and an agent of social change.
It is the fundamental belief of the Society that in terms of the contribution to the family in particular and the economy in general, women are equal partners. To play this role, the woman needs to be empowered with the acquisition of a skill that can enable her to earn a respectable wage, family revolves around the woman, it is critical that she is provided with a very supportive working environment where she will be happy, enjoy the support of friends and receive a fair wage. Fair Trade practices need to be always followed. Apart from finding joy and fulfilment in her work, her working hours must provide the flexibility necessary to help her discharge her role as a caretaker of the family, mother, wife and a responsible member of the community. The culture takes care of not only the aged in the family, but also of the animals and household. The working environment should therefore accept these cultural norms in designing the work opportunity for her. The discipline of creating and fashioning a product that would answer the rigorous demands of the customer needs to be understood. This is the basis of the entire effort and products will not be saleable unless the worker takes pride in the exquisite quality of her workmanship.it is the evolution of the craft and its contemporary character that can maintain the interest of the market and therefore constant innovation needs to be cultivated. She need to realize that she cannot merely receive charity but needs to do the work in order to earn it. To become successful in her enterprise, the woman needs to become skidded in the various aspects of her craft, she also needs to be proficient in production, purchase planning, marketing and customer care. Handling of electronic media and accounting are the other essential skills. The society will eventually want to remove all of the props of organizational, management and marketing inputs that are presently provided to the SHGs. These groups should in course of time, able and among themselves. The society would like to assist this process of development to the extent necessary. The skilling that is thus being attempted, is related both to the craft practiced and the arts of managing the enterprise.